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Our Brands

Versus Versace

by Boys'Co Online

September 19, 2018

Established in 1989 by Gianni Versace, Versus is the diffusion line from luxury brand, Versace.  Under the direction of vice president Donnatella Versace, the brand is known for its younger rebellious aesthetic and for its many limited edition collaborations with popular designers.  Using the symbol of the lion, Versus retains the same bold design direction as main-line Versace, but with a more casual, street-wear accessibility.

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