Founder and owner, Shane Vitaly Foran, launched the line in 2011 after a pilgrimage to Ubud, Bali. Inspired by the master carvers in the city, Shane decided to create a jewelry line based on the intricate wood carving from Bali, industrial design, and simple clean lines.
Fast-forward four years, and everyone is wearing Vitaly. About 200 fashion retailers in Canada, the US, Europe, Asia and Australia carry the brand’s unmistakable pieces. Since graduating from wood, there have been countless new designs that experiment with stainless steel, titanium, tungsten and ceramics.